– Develop an integrated social media strategy for marketing campaigns.
– Keep abreast of social media trends, research, and best practices.
– Develop and plan social-first content for brands and social media channels, including Facebook, Instagram, YouTube, and other relevant platforms.
– Creates content that promotes audience interaction, increases audience presence on brands pages, and encourages audience participation.
– Collaborate with marketing and other team to create robust social media plan.
– Manage the brand’s online presences, response, interactions.
– Create dynamic written, graphic, and video content.
– Gather, analyse, and report on social media metrics.